Toshiba has said it will stop making its high definition DVDs, ending a battle with rival format Blu-ray over which would be the industry standard. Following a review of its business, Toshiba said it would stop production of HD DVD players and recorders. The HD DVD format has suffered as major US film studios backed the Blu-ray format, which is being developed by electronics firm Sony and partners. Analysts said the move would allow Toshiba to focus on other products. “We concluded that a swift decision would be best,” Toshiba president Atsutoshi Nishida said.
Toshiba said the tipping point came last month when Warner Bros’ followed a number of other film studios in deciding to release its movies only in the Blu-ray format. “If we had continued, that would have created problems for consumers, and we simply had no chance to win,” he said. Toshiba will continue to supply retailers with machines until the end of March this year. After that, Toshiba will continue to provide technical support to the estimated one million people worldwide who own HD DVD players and recorders. A number of studios, including Universal, Paramount and DreamWorks, signed up to produce movies in HD DVD, but Toshiba’s withdrawal is expected to reduce the number films available in the format. RIP HD DVD, hail the Blu-Ray, the new king!
There's more to this though... Blu-Ray isn't going to have it all as one might think..... There may be tough times yet for Blu-Ray yet.... More on this... soon... (once i figure it out myself ) :-)
Cheers
Source: BBC
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